Experience the power of live events.

Upfront and Newfront: Elevating the Client Experience in Advertising

For 69 years, our company has been dedicated to providing exceptional technical production, labor management, and virtual event management services to our clients. With our expertise in audio, lighting, projection design, and management, we pride ourselves on delivering outstanding results while maintaining the nimbleness and agility of a smaller organization. We can deliver a top-notch experience for the people you need to impress which gives you the best chance of capturing those advertising dollars.

At our core, we believe in the power of the live experience especially when it comes to impressing people enough for them to spend money with you. We understand that the key to a successful upfront or newfront event lies in creating a powerful client experience. Not only do we strive to deliver exceptional production and creative expertise, but we also prioritize building strong relationships with our clients and helping them make money. We want you to feel valued, heard, and supported throughout every step of your advertising journey to capture the money you should have in your company’s profit margin. The money you will receive from presenting unforgettable upfront and newfront presentations to possible advertisers with our expert help.

These events offer a unique opportunity for brands to connect with their target audience, generate excitement, and build anticipation for upcoming content. It is essential to recognize that the success of these events relies heavily on creating a powerful client experience. Let us partner with you so that you can focus on converting your audience into dollars. We will handle the logistics, planning, and execution of the event with your team or by ourselves.

One of the key advantages of working with our company is the value we place on being a lean and nimble organization. Unlike larger counterpart companies, we prioritize direct and intimate client interactions, allowing for a more personalized experience. We understand that our clients need agility and flexibility in a fast-paced industry, and we deliver on these expectations by streamlining our processes and tailoring our services to our client’s unique needs.

Our technical production expertise is a cornerstone of our service offering. From audio and lighting design to projection management, we have the capabilities and experience to transform any event space into an immersive and visually captivating environment. Our team of skilled professionals brings creativity, technical savvy, and attention to detail to every project, ensuring that our clients' visions are brought to life seamlessly.

Another crucial aspect of upfront and newfront events is labor management. Organizing and coordinating the teams of technicians, stagehands, and other event staff can be a complex and time-consuming task. However, our years of experience have enabled us to refine our labor management process and assemble teams that are not only highly skilled but also efficient and reliable. We understand that the success of an event hinges on the behind-the-scenes work, and we go above and beyond to ensure a seamless execution.

Virtual event management has become increasingly relevant in the modern advertising landscape, especially in light of recent challenges. Our company has adapted and excelled in this space, leveraging cutting-edge technology and expertise to deliver engaging virtual experiences. With our virtual event management services, clients can transcend physical limitations and connect with their audiences from anywhere in the world. We handle the technical aspects, including live streaming, interactive elements, and audience engagement, ensuring that every virtual event is a resounding success.

Beyond our technical prowess, our company emphasizes the importance of building strong relationships with our clients. We understand that effective communication, a collaborative approach, and a deep understanding of our client's objectives play a vital role in delivering a powerful client experience. We take the time to listen, understand, and align our services with our client's vision, goals, and budget. Our team becomes an extension of their team, working together to create an impactful upfront or newfront event that leaves a lasting impression.

In an industry where bigger often equates to better, our company stands out by offering our clients the best of both worlds – the value and agility of a lean organization combined with the production and creative prowess associated with larger companies. We believe that every client deserves an exceptional experience, regardless of their size or budget. We are committed to exceeding expectations, delivering superior results, and elevating the client experience at every turn.

As upfront and newfront events continue to evolve and adapt to the changing advertising landscape, businesses must ensure they are partnering with a trusted and reliable production partner. With 69 years of experience in technical production, labor management, and virtual event management, our company is here to provide the expertise and exceptional client experience necessary for success. Let us help you make a memorable impact and take your brand to new heights.